Affiliate Managers
I probably don’t need to say this since I only have like one reader (hi mom!) but I’ll still say it. This is not a paid plug, nor did they ask me to write a post. I’m writing this post because I’ve seen the contents of this package and I understand what this program is capable of doing. Affiliate Managers are so damn important in this industry—they can truly help you make or break in this industry. There are a few of you who would say that your AM is useless, but once you find an AM that will do things for you that your cousin won’t, they can be the best person you know.
I used to be an Affiliate Manager, so my expectations for my AMs are always high just because I know what they can do for an affiliate. I’ve had some great experiences, and I’ve had some not so great experiences. When you feel like your AM is ignoring you, or just doesn’t know what the hell they are talking about, it’s time to get a new one. This is what happened to me not too long ago, but I now have a new AM and it’s a lovely relationship.
Anyway, what I’m trying to say here is that you can’t just pull someone from off the street and throw them into the AM arena—it’s just not going to work, so don’t bang your head against the wall wondering why sales are dipping. Affiliate Managers need the adequate training to become successful and drive growth within your affiliate program. As an Affiliate Marketer myself, I can truly say that My Affiliate Coach is truly the best solution out there.
Affiliates: if you guys have had bad experiences with your AMs, send them to My Affiliate Coach.
Advertisers: it’s a no brainer, you need an Affiliate Manager with the right training to be managing your affiliate program. If your Affiliate Manager doesn’t have the best training, you are leaving money on the table.